Course 4: Communication & Marketing

Learn how to communicate effectively within your school and use merchandising strategies to help students want to try new foods and enjoy school meals.

Dive into the Details
Course 4: Communication & Marketing

Learn how to communicate effectively within your school and use merchandising strategies to help students want to try new foods and enjoy school meals.

Dive into the Details
Promote Your Program with Purpose

Strong communication and creative merchandising help build a positive food culture in schools.

In this course, you'll learn how to motivate students, communicate your program’s value, and enhance the look and appeal of your meals through effective marketing.

  • We have handouts and tips, so you’ll become proficient in communication and marketing:
  • Using motivational phrases to encourage student participation
  • Understanding how to talk about school meals within the school environment
  • Appreciating the role of photos, videos, and sampling
  • Applying merchandising techniques to enhance serving lines and food appeal

Make Your Message—and Meals—Stand Out

With the right communication and marketing strategies, your meals can help drive participation.